
Madison Elle Beer from Long Island, New York was an early fan of music. She started making videos in 2012 that featured her performing renditions of songs of the past. Justin Bieber, the pop star, was intrigued by her rendition of Etta Jam's "At Last", and shared it with his 25+ million followers on Twitter. Following the media attention, she signed a record contract with Island Records and was also offered a deal as a manager by Bieber's manager. Beer was also featured in a minor role of an actor supporting in Louder Than Words. This film, starring David Duchovny, premiered at the 2013 festival. Her first single that was melismatic and poppy "Melodies," also saw release later in the year.
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